Feann Torr•28 Nov 2024
REVIEW
Does the IONIQ 9 redefine what a flagship EV can be? It certainly comes close but the price will steep
Model Tested
Hyundai IONIQ 9 Performance AWD
Review Type
International Launch
Review Location
Mojave, California
The 2025 Hyundai IONIQ 9 is one of Hyundai’s boldest moves yet – and that’s saying something. This tech-savvy, luxurious seven-seat electric SUV is designed to unite families and tempt them away from their trusty petrol and diesel rides. Set to hit Australian roads around May 2025, this behemoth out-sizes even the eight-seat Palisade and sets its sights on seducing Volvo EX90 and XC90 fans. The IONIQ 9 doesn’t reinvent the SUV playbook and comes dangerously close to the premium heights of its Genesis luxury brand sibling but our first spin at Hyundai’s Mojave proving ground shows a whisper-quiet and very polished powerhouse that’s off to an impressive start. The burning question is whether customers will pay Mercedes-Benz money for a Hyundai…
How much does the Hyundai IONIQ 9 cost?
Pricing for the 2025 Hyundai IONIQ 9 hasn’t been locked in yet but considering its sibling, the Kia EV9, costs between $97,000 and $121,000 (before on-road costs), we expect the IONIQ 9 to start just above $100,000 and climb to around $140,000 for the top trims.
Equipment details are still in limbo too but the line-up will likely include three trims, topped by an ultra-plush Calligraphy.
That said, we do know that even the entry-level models will be well-equipped, with dual 12-inch screens, an Android-based operating system with over-the-air updates and fun extras like custom light shows and themed displays – that cost extra.
Practical touches include a huge (and sliding) front console, loads of family-friendly storage cubbies, plus super-high-output 100W USB-C ports (that could charge a laptop), cup holders and vents across all three seat rows.
Check out the Hyundai IONIQ 9 reveal story for a deeper dive into equipment levels across the model range.
Powertrain options mirror those of the EV9 and comprise a Long Range single-motor set-up (rear-drive, 160kW/350Nm), a Long Range dual-motor AWD and a flagship Performance dual-motor primed to throw down 320kW/700Nm.
Translation? The fastest variant sprints from 0-100km/h in a brisk 5.3 seconds – quick by anyone’s measure but in EV terms, it’s middle of the road.
Every IONIQ 9 packs a beefy 110kWh lithium-ion (NCM) battery – bigger than the Kia EV9’s 76kWh and 99kWh options – and leverages Hyundai’s 800V e-GMP architecture. Fast-charging? Up to 350kW, which Hyundai claims will deliver a 10-80 per cent top-up in just 24 minutes. In other words, ideal conditions should see it add more than 400km of range 20 minutes. Sounds speedy, but we’ll have to test it to be sure.
What’s good about the Hyundai IONIQ 9?
The 2025 Hyundai IONIQ 9 has plenty to brag about, starting with its roomy and luxurious interior.
Sure, the exterior design is subjective, but step inside and it’s hard not to be impressed by the big, comfy front seats. They provide excellent support and the intuitive infotainment system avoids overcomplication.
Second and third-row passengers get generous space and thoughtful amenities – a win for families. Australia will get seven-seat versions first, with Hyundai mulling the lounge-like six-seater and its swivelling middle-row chairs that are very cool and create a lounge-room-on-wheels vibe.
Piloting the big Beluga whale is easy and pleasant, thanks to a quiet, smooth and refined drive.
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On test at Hyundai’s Mojave proving ground (during a windstorm, no less!), the cabin is impressively hushed thanks to triple door seals, acoustic glass, and noise-cancelling tech.
Launched around a banked oval designed to mimic highway driving, the SUV gets to 160km/h easily and feels planted and predictable with some wind noise, but at 110km/h it’s beautifully quiet inside.
Special sound-absorbing tyres are designed to reduce road noise as well, which they do rather effectively… especially for an estimated 2.6-tonne lump exerting its considerable mass earthward.
For a big SUV, its corners well. The silent Hyundai has respectable body control and solid driving dynamics, proving just how far EV engineering has come. Hyundai’s clever frequency control dampers manage the mass surprisingly well, even without adaptive shock absorbers or air suspension.
The steering lacks feel and is largely dull but it’s ultra-light and direct and perfect for everyday errands or city driving. Add a commanding view of the road, a cleverly short bonnet for better visibility, and you’ve got a stress-free driving experience.
And then there’s the power. Mash the accelerator in the dual-motor IONIQ 9 Performance AWD and it rockets forward from standstill with an urgency that’s very un-SUV-like. It’s compellingly fast for a family hauler and delivers a thrilling burst of speed.
It’ll also tow 2500kg, which isn’t too shabby.
What’s not so good about the Hyundai IONIQ 9?
Two main condemnations – it’s heavy and expensive.
The second criticism is more important because until now only one Hyundai has surged past the $100,000 price barrier: the buck wild (and admittedly impressive) Hyundai IONIQ 5 N.
Given the new seven-seat Hyundai Santa Fe is already pushing the relationship with customers via its $75,000 ceiling, this vehicle’s $100,000 starting point could be a hurdle too tall for many buyers. It won’t be a high-volume seller, as is the case with the Kia EV9, but it shows progress and inventiveness from a brand that clearly doesn’t mind taking risks.
Should I buy a Hyundai IONIQ 9?
Until we’re sure about pricing and equipment and the value for money equation, we’d suggest a holding position for now.
There’s no denying the 2025 Hyundai IONIQ 9 makes a positive first impression but there is so much to unpack here and we’ve barely touched on all the high-tech features, like its V2L power points, its AI-based auto terrain mode that identifies road surfaces and selects the best drive mode, the digital wing mirrors, or the vibrating and massaging second row seats designed to improve passenger blood flow.
If Hyundai’s objective was to build a technology showcase to sit loud and proud in showrooms, it’s mission accomplished.
The automotive giant has thrown everything at its new flagship SUV and while a potentially eye-watering price will put many buyers off, it’s manifestly clear a lot of effort has gone into making this a capable, versatile and balanced family hauler.
2024 Hyundai IONIQ 9 Performance AWD at a glance:
Price: $130,000 est (plus on-road costs)
Available: May 2025
Powertrain: Two permanent magnet synchronous motors
Output: 160kW/350Nm x2
Transmission: Single-speed reduction gear
Battery: 110kWh nickel manganese cobalt (NMC) lithium-ion battery
Range: TBC
Energy consumption: TBC
Safety rating: Unrated
Related: 2026 Hyundai IONIQ 9 N and XRT mooted
Related: 2025 Hyundai IONIQ 9 teased in production trim
Related: 2024 Hyundai IONIQ 6 now cheaper
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Tags
HyundaiIONIQ 9Car ReviewsSUVElectric CarsFamily Cars
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Written byFeann Torr
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